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  • Name: Jeff Brunelle
  • Location: New York, NY
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  • Web: lacrosseallstars.co...
  • Bio: Director of Sports & Entertainment @CarrotCreative. Boise guy with a slight crush on the social web. Lax Playr. Innovation Lovr. Always Learning.
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Cool changes coming to Twitter Search
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Cool changes coming to Twitter Search

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HarperCollins Wants to Be Your Friend

Amplify’d from www.observer.com
“I get a lot of, ‘Can you tell me about the Internet?’ ‘Do you think we need to Twitter?’ ‘Do I need to blog?’ I get a lot of that—a lot, a lot, a lot of that. They don’t believe that it’ll work, they don’t believe that you have to do it. And to me it’s like, ‘Don’t you see the sky is blue?’”
Ms. Stier is among the most visible and energetic believers in the idea that publishers must stop relying on critics, journalists and talk show hosts for coverage, and instead start finding creative ways of reaching readers directly through emerging social media tools like Facebook, Twitter, Tumblr, etc.
“I’ve been running down the halls screaming ‘fire’ for a couple of years now, and you know, I feel like it’s only recently that people are starting to hear me,” Ms. Stier said. Read more at www.observer.com
 

Stier is onto something - let’s hope her colleagues start listening more. Glue and AB Meta are going to be huge assets to the publishing industry as well. Every author/publisher should get on Glue and start connecting with readers.

Cool changes coming to Twitter Search

Amplify’d from news.cnet.com
Twitter Search, which currently searches only the text of Twitter posts, will soon begin to crawl the links included in tweets and begin to index the content of those pages.

This will make Twitter Search a much more complete index of what’s happening in real time on the Web, and make it an even more credible competitor to Google Search for people who are looking for very timely content.

Twitter engineers noticed that the word “earthquake” had suddenly started trending up. They didn’t know where the earthquake was. Several seconds later, their building started to shake. The earthquake had been in Morgan Hill, 60 miles south of San Francisco, and the tweets about the shaker reached the office faster than the seismic waves themselves. Read more at news.cnet.com
 

Behold the power of Twitter.

Firefox Could Be the Real Facebook Challenger

Amplify’d from www.readwriteweb.com

Facebook already has its own frames it uses for links shared through the site, holding the browsing experience inside the Facbook ethos. It’s not hard to imagine a search bar being placed inside that frame.

Read more at www.readwriteweb.com
 

True. This isn’t hard to imagine at all.

Now that jocks can talk to us directly, the press is boxed out.

Bill Simmons started a Twitter account a few days ago and now he’s sold. This says a lot. A couple weeks ago, The Sports Guy did a podcast with Rick Reilly in which the two discussed their “ongoing feud” and the fact that they each have very different styles of journalism. Rick picks his words carefully, while Bill says like he sees it. Enter Twitter. Now Bill must choose his words, and it just so happens he’s a little addicted. His tweets are just as entertaining as his columns. I think proves a lot about Bill and his gift for writing (as if there were any doubters). Progressive, thoughtful, and honest - The Sports Guy is right with his comments below. We’re going to see the landscape change even more, and fans are inevitably going to have direct access to their favorite players. So much for the reporter.

Amplify’d from sports.espn.go.com

Only 24, LeBron has already erected the perfect see-through wall between him and us: accessible and exclusive at the same time. I see him controlling every documentary, reality show and book to come. I see him communicating with common folk through his blog, Facebook, Skype or whatever innovation comes next. I see him earning an Oscar for LeBron Doin’ Work. And if he’s enjoying a juicy steak at the Scotch ‘n Sirloin, I definitely see him letting us know with a tweet.

This isn’t a good thing or a bad thing. It is what it is, and maybe how it always should have been.

Read more at sports.espn.go.com